Close
Profiles

2015 Coaches and Consultants Guide: Jayne & Co. LLC

Stacey Soble | November 4, 2014 | 10:12 AM
Jayne Morehouse, owner of Jayne & Co., LLC

Facebook.com/jayneandco, as well on Twitter @JaynePR or @BeautyIQ  |  [email protected]  |  440-846-6022  |  Owner: Jayne Morehouse

Jayne & Co. helps you define what makes you and your business unique, then helps you share those attributes via the perfect, cost-effective combination of public relations, social media, advertising, website content, blogs, newsletters and any other communications tools that will best tell your story to the people who matter most.

WHY WE’RE DIFFERENT: After 25 years of developing impactful, results-oriented marketing and communications programs for all levels of the professional beauty business from salons and spas to product companies to distributors and cosmetology schools, we understand the salon and spa business in-depth and from all angles. We focus on achieving your ultimate goals—not just creating press. We have a track record of successfully developing and communicating the content that will help you increase client loyalty, attract new clients, reduce team turnover and build your business’s bottom line.

HOW WE WORK: We immerse ourselves totally into your business to learn everything we can about how it operates, how you’re perceived and how you want to be perceived. Next, we help you establish your goals and define your core and targeted audiences. Then, we develop the brand communications strategies and tactics that will deliver and reinforce those messages to your targeted audiences to help you achieve your goals.

WORDS OF WISDOM: Every beauty professional has a unique story to tell and tips and techniques to share. After all, you do that with the guest every day one-on-one. Taking that sharing to another level will build your reputation, your credibility and your bottom line. Want to learn more? We’re delighted to offer a free 30-minute phone consultation to the first 25 Salon Today readers who contact us via email.

Facebook Comments

More from Profiles

Profiles
Profiles

Stronger Together

Stacey Soble | March 6, 2017

Setting aside competition, a group of Atlanta's top salon owners meet each quarter in Atlanta to learn together, share ideas that grow their businesses and lift up one another.

Profiles The November/December 2016 cover of Salon Today.
Profiles

Perfect Partners

Stacey Soble | November 8, 2016

When salon owners, manufacturers and distributors put their heads together, new business ventures flourish, and everyone benefits--including the clients.

Profiles
Profiles

Honing a Curly Hair Expertise

Stacey Soble | November 1, 2016

Seattle's Gene Juarez Salons and Spas partners with Ouidad, bringing a new level of curly hair cutting expertise to the styling team. At the same time, the salon company's marketing team leverages window signage, email newsletters, shelf talkers, brochures, and social media to communicate the new expertise to guests.

Profiles The Skin Authority retail kiosk with the iPad which connects consumers to a virtual skincare coach through Skype or Facetime.
Profiles

Reimagining Skin-care Education

November 1, 2016

With an ipad located in the retail area, clients and salon staff members can connect with a Skin Authority expert via Skype or Facetime for an at-the-moment consultation at any time. Skin Authority recently partnered with Salon Services to get the system into salons, helping them with skin-care education and retailing.

Profiles
Profiles

Find Your Voice: Elaine Travis

Laurel Nelson | October 31, 2015

When Elaine Travis, owner of Lux Color Lounge in Conshokocken, Pennsylvania, saw a promotional e-mail about the first Stages workshop in 2012, she signed up.“At the time, I was struggling to get started teaching in the beauty ...

Load More