Digital Directors: Megan Bueschel and Kelly Ehlers

Mario Tricoci's Larry Silvestri and Megan Bueschel bring in Evoke Brand Strategy's Kelly Ehlers to help their styling team develop their own professional Instagram pages and develop a hashtag strategy.

The Business of Hair Color: 'Tech'nicolor Show and Tell

The visual possibilities presented by social media offer the best opportunities for marketing a salon's color services.

2014 Coaches and Consultants: Evoke Brand Strategies

Evoke Brand Strategies solves business challenges through social media.

2013 STAMP Social Media Campaign Winner: Visible Changes

Visible Changes captures a 2013 STAMP award for its "Share the Love" social media campaign.

2013 STAMP Mobile Website Winner: Visible Changes

Visible Changes captures a 2013 STAMP award for best mobile website.

Social Media at The Studio: Wella HQ Hosted "Building Your Brand"

Kelly Ehlers, President of Evoke Brand Strategies and a Guest Blogger on MODERN SALON. Ehlers recently taught a class on how hairdressers can harness the power of social media to build their brand at Wella Headquarters

The Power of Mobility: Playing in the Space

Social media expert Kelly Ehlers, founder of Evoke Brank Strategies, explains why having a digital presence is a marketing must for a salon in today's society.

The Digital Frontier: Exploring Social Media Opportunities

UNFORTUNATELY MANY SALON OWNERS view social media as just another chore, instead of a fabulous opportunity to engage with clients and prospect for new ones.

Kelly Ehlers