Minneapolis, Minnesota

Owners: Jessica Reipke & Charlie Brackney
Salon style: Modern sleek, fashion-forward artistic, approachable beauty
Square footage: 1,750
Styling stations: 12
Equipment: Custom
Furniture: Gomez Whitney
Total design investment: $181,000
Retail lines: Number 4, Davines
Color lines: Wella
Design: Gomez Whitney
Architect: Gomez Whitney

Judges comments:

“Including an in-salon photo studio is an excellent addition that will lead to many innovative ways to market the salon and drive in new clients.”—Jercha

“Upon entry, the design communicates that you’re about to have a fabulous experience.”—Morehouse

“The perfect playground for creativity and transformation!”—Putnam

“We wanted an interior that would promote a highenergy, interactive, creative community. By centering stations at two tables, we literally all ‘come to the table’ together during a service. Rather than sit in a row, guests are in small communities, interacting with our artists and each other.”