Evolve Salon and Spa
Center Valley, Pennsylvania
Owned by: Alan Robell and John Riniker
With 50 percent of its web traffic coming from mobile, Evolve knew that no matter how beautiful its website looked, it needed to be optimized for smartphone use, user-friendly and easy to navigate with less reading and more buttons. Partnering with Imaginal Marketing, Evolve created a mobile site with sexy, touch-screen, button-style navigation for $900. The mobile site makes it easy for users to buy gift cards and book appointments when they visit it for the first time, a button pops up offering to make it an icon on the user’s phone—just like an app.