In a matter of weeks, salons will be allowed to reopen and clients will return for appointments. Nevertheless, it’ll be a different world to which we return. SALON TODAY and Minerva Beauty hosted this webinar to help you prepare your salon to open its doors after the COVID-19 pandemic.

How will you continue to protect your team and your clients as well as strengthen your business? We look at how you can use the remaining closure to refresh your salon and how to properly sanitize your business for reopening, as well as review the new safety standards you need to put in place. We also discuss possible ways you can improve your marketing strategies as a whole as well as use marketing to promote your salon updates, upgrades, policy changes, and new cleanliness standards.