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Show Me the Money: How to Be Transparent with Your Pricing

Would you dare to post your service prices on your hair photos for your followers to see? Gina Bianca breaks it down—and has nothing to hide.

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Phorest's Salon Summit Encourages Owners to Grow in 2019 with Key Business Advice

A cavalcade of top-notch business speakers at the 2019 Phorest Salon Summit in Dublin, Ireland, fire up the nearly 600 salon owners in attendees, preparing them to grow in the year ahead.

4 Touchpoints of a Client's Social Media Experience

As one of the owners and a lead educator/coach of the Summit Salon Business Center, Michael Cole is in a unique position to observe how some of the best salons leverage social media to grow their businesses.

Salon Digital Summit: 3 Keys to Positioning Yourself to Make Money from Social Media

It's no surprise that influencer marketing is marketing's biggest tool today. It's also one of the most exciting, fastest growing—and changing—areas for salon careers or professional development. Here's how to position yourself for Instagram success.

Salon Digital Summit: The Business of Being a Beauty Influencer

Some strategies for creating content and then protecting your precious content once it's made.

Salon Digital Summit: Instagram and Your Salon Professional Brand: How Personal Is Too Personal

The trio of experts on a panel at Salon Digital Summit discussing the business of getting personal on Instagram included stylists Christina Kreitel and Christopher Smith, and Natalie Boos, director of marketing for the Business of Balayage.

Salon Digital Summit: Setting Your Salon Social and Digital Objectives

Tech expert and beauty enthusiast influencer Sarah Bryant @sarah_louwho shared the stage with salon artist and educator Chief Behr @chiefbehrhair to talk about how to use social media for a variety of purposes.

Salon Digital Summit: Social Media Success, Step-by-Step, with Mane Addicts

From something as practical as making sure to wipe the camera lens to what kind of content performs well on social, this panel offered great insight on how stylists can use social media to build their business.

Salon Digital Summit: Personal Branding for Salons and Stylists: Defining Your Voice, Your Reach, Your Passion

The opening panel at Salon Digital Summit hosted by Eric Taylor offered such wonderful nuts-and-bolts advice about social media success with an emphasis on authenticity.

Expand Your Influence: Salon Digital Summit Takes LA in November

The intensive, hands-on learning experience will explore the art of digital and social media to grow a salon professional’s influence and business. VIP attendees will include members of the MODERN SALON Artist Connective, celebrity stylists and influencers.