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retailing

4 Last-Minute Ideas to Promote Mother's Day Deals

As children young and old prepare to celebrate their mothers this May, Salon Iris' Jeff Dickerson offers four ideas to promote Mother's Day sales.

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Profit-Driving Strategies for Spring and Summer

Client referral programs, retail incentives, working with assistants, and employee bonus programs--SALON TODAY recommends a list of stories that all aim to bring more profit to the bottom line.

Inventing the Future of Retailing

Retail trends expert Cate Trotter spotlights the disruptions in retail trends, and offers suggestions for connecting your clients with your retail products.

5 Reasons Clients Won't Buy from your Salon

Salon Owner, Entrepreneur and Podcaster Kati Whitledge is back with a blog that explores what a client is thinking when you are trying to sell them a new product or convince them of a style change, and how you can help shape their decision.

Buying Online Versus Buying in Person

In this month's blog, Minerva's Jeff Grissler explores the client experience of purchasing an item in-store, versus online, and why salons still have the local advantage.

How Gary Harlan Brought in More Than $600K in Individual Service and Retail Sales in 2018

Gary Harlan has mastered the art of catering to the well-heeled clientele in Naples, Florida--and the service and retail sales he racks up prove it.

Harry Wood Shows Stylists How He Brings in $60K in Retail Sales

As a co author of Six-Figure Sales, Harry Wood walks stylists through his process for educating clients about retail which helps him bring in more than $60,000 a year in retail sales.

Stylist and Owner Jyl Craven Discusses the Game Plan that Helped Her Reach More than $550,000 in Sales

With a combination of inspiration, personal development, a strategic plan and pure grit, Jyl Craven pushed herself to top $500,000 in salon sales--in 2018 she hit $550,000.

Beauty Pulse Weighs the Salon Mood About Retail Sales

SALON TODAY's latest Beauty Pulse Survey invites salon owners to express their thoughts about retail in light of growing online competition.

One Owner Rethinks Retail and Boosts Profitability

After years of struggling to achieve profitability in a large salon, Elisha Smith buys a boutique salon and shifts her focus to retail.

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