Retail Respect
With a combination of strategies, a Miami salon raises its annual retail revenue by nearly 40 percent.
With a combination of strategies, a Miami salon raises its annual retail revenue by nearly 40 percent.
The perfect storm to boost salon/spa service pricing is upon us, says Strategies Neil Ducoff--and not a dollar or two, but a significant price increase. Find out why.
How you market to your clients has changed since the pandemic. Beauty 360's Allyson King shows you three strategies to capture your client's attention, energize them into action and boost your retail sales.
Through this new series profiling salons and their recovery efforts, we find owners Bruce and Teresa McGaha organizing new retail and referral programs, rethinking holiday plans and designing fun, yet safe, social events to keep spirits high.
Service revenue has been deeply impacted by the reduced number of consumers, the need for social distancing and concerns for public safety. Now is your time to pivot and lean into retail to get much-needed income. Find out how.
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