Ouidad launches The Curl Talk Class to empower clients with curls to under their texture and its unique needs. The class is a retail booster and new client magnet and it picks up a 2017 STAMP Award.
Seattle's Gene Juarez Salons and Spas partners with Ouidad, bringing a new level of curly hair cutting expertise to the styling team. At the same time, the salon company's marketing team leverages window signage, email newsletters, shelf talkers, brochures, and social media to communicate the new expertise to guests.
In SALON TODAY’s past three October women’s issues, we’re honored a bevy of incredible leaders. This year, we invited these alumnae to partake in a special Perspectives, by asking them to define themselves.The January issue ...
As a stylist, salon owner, educator, and author, the Queen of Curl Ouidad has make a career out of helping clients embrace their natural curl
Scott Hauser has been appointed vice president of sales and education for Ouidad, a leading manufacturer in the texture and curly hair category.
As part of Salon Today’s annual Technology issue, we tap industry leaders for insight into how new systems are changing the business of beauty.
Ouidad's signature treatment to soften out-of-control curls, making them maintenance free and healthy looking.
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