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Avoid the Summertime Salon Slump with These Proven Strategies

Frederick CEO Corey Kossack offers some appointment-filling strategies to owners facing a summer sales slump.

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The Science of Effective Scheduling

Shag Spa and Salons' Natasha and Fred Klages explain how they've managed to get the scheduling down to a science.

SALON TODAY RECOMMENDS: Salon Success Stories—Referrals, Retail, Online Booking and Hiring

Salon ownership is about innovation; implementing new methods that will grow business and client satisfaction is key. At SALON TODAY, we're always on the lookout for accounts from salon owners on ways that they have made their business more efficient and profitable. Here are a collection of success stories gathered by Aveda Means Business which outline paths to gaining referrals, growing retail sales, implementing online booking and hiring smart.

The Dos and Don'ts of Online Booking

Online booking can be a big pressure relief to your front desk, but some owners are still hesitant to test those waters. MINDBODY's Meg McCall eases those fears with these great Dos and Don'ts about online booking.

10 Technologies Transforming Salon Business

Technology is changing everything about the way you interact with your clients, from how you attract them to how you reward them to their individualized experience in your salon. SALON TODAY digs deep, showing you how early-adopting salons are embracing the latest technology for an improved salon/client relationship.

10 Technologies: Appointment-Filling Programs

Even in this climate of constant change and innovation, there are two things we know about today’s consumers: they want real-time information, and they’re relying more and more on their phones. Additionally, a segment of the market does not plan ahead.