environmental sustainability

8 Ways to Introduce Your Eco-Efforts to Clients

If you're implementing new environmental sustainability efforts during Earth Month and beyond, make sure to share the developments with your clients. Research has shown both new customers and stylists are attracted to brands that stand with Mother Nature.

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JPMS Announces Restage of Tea Tree Brand

John Paul Mitchell Systems (JPMS) has announced a rebranding of its Tea Tree line with new, more sustainable packaging, following its commitment to restoring the ecosystems and communities where the brand operates, respecting human rights, and decarbonizing operations.

'125 Successful Ways' to Launch Sustainable Journey during Earth Month

As we celebrate Earth Month, Sustain Beauty Co.'s Valorie Tate offers owners 125 tips to help green their businesses.

Salons and Mother Nature Win Big in Waste Warrior Awards by Vish

After analyzing data captured from more than four million services mixed on its color management technology, Vish identifies the greatest Waste Warriors.

The Top 5 Dumpster Diving Tips from Sustainable Mazey

With Earth Day around the corner, Mazey Heidman, owner of Sustain Salon in Oklahoma City helps you get your waste under control with five of her top tips for dumpster diving.

2024 SALON TODAY 200: Environmental Sustainability and Technology

We're on a roll! On the 7th Day of our 2024 SALON TODAY 200, we introduce you to the honorees in two categories--technology and environmental sustainability. These tech-savvy honorees leverage the latest tools to automate and streamline their processes and communications, while green-minded honorees, including April Wetzel of Sunbeam Studio in Louisville, Colorado, make strategic decisions that better the world around them.

KMS Launches CONSCIOUSSTYLE Seaweed Beach Style Crème

Crafted with upcycled seaweed, KMS’s new CONSCIOUSSTYLE Beach Style Crème delivers weightless hydration and hold for a windswept, beachy look.

Understanding the Green Name Game

In a world where everyone is rushing to make an environmental claim, the various terms can seem interchangeable, but they're not. Using them incorrectly, and your business can be accused of greenwashing. James Alba, owner of the B-Hive Organic Salon is here to help you keep your green terms straight.

Urban Betty Transforms Beauty Waste into Eco-Friendly Impact

At the urging of one of the salon's team members, Urban Betty brings on Green Circle Salons, making sustainability its mission.

When Dodging Ill Health Leads to a Booming Business

After battling health issues, Kelley Swing was determined to open an environmentally sustainable, organic salon. Her resulting Head Case Hair Studio has tapped into a growing demographic.

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