If you're implementing new environmental sustainability efforts during Earth Month and beyond, make sure to share the developments with your clients. Research has shown both new customers and stylists are attracted to brands that stand with Mother Nature.
John Paul Mitchell Systems (JPMS) has announced a rebranding of its Tea Tree line with new, more sustainable packaging, following its commitment to restoring the ecosystems and communities where the brand operates, respecting human rights, and decarbonizing operations.
As we celebrate Earth Month, Sustain Beauty Co.'s Valorie Tate offers owners 125 tips to help green their businesses.
After analyzing data captured from more than four million services mixed on its color management technology, Vish identifies the greatest Waste Warriors.
With Earth Day around the corner, Mazey Heidman, owner of Sustain Salon in Oklahoma City helps you get your waste under control with five of her top tips for dumpster diving.
We're on a roll! On the 7th Day of our 2024 SALON TODAY 200, we introduce you to the honorees in two categories--technology and environmental sustainability. These tech-savvy honorees leverage the latest tools to automate and streamline their processes and communications, while green-minded honorees, including April Wetzel of Sunbeam Studio in Louisville, Colorado, make strategic decisions that better the world around them.
Crafted with upcycled seaweed, KMS’s new CONSCIOUSSTYLE Beach Style Crème delivers weightless hydration and hold for a windswept, beachy look.
In a world where everyone is rushing to make an environmental claim, the various terms can seem interchangeable, but they're not. Using them incorrectly, and your business can be accused of greenwashing. James Alba, owner of the B-Hive Organic Salon is here to help you keep your green terms straight.
At the urging of one of the salon's team members, Urban Betty brings on Green Circle Salons, making sustainability its mission.
After battling health issues, Kelley Swing was determined to open an environmentally sustainable, organic salon. Her resulting Head Case Hair Studio has tapped into a growing demographic.
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