client referral programs

Referral Programs Bring in New Guests and Team Members

An Aveda Lifestyle Salon finds success with both a modern digital idea and an old-school networking concept.

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Profiles In Courage: A Focus on Fun at Mouton's Salon Keeps Team Morale High

Through this new series profiling salons and their recovery efforts, we find owners Bruce and Teresa McGaha organizing new retail and referral programs, rethinking holiday plans and designing fun, yet safe, social events to keep spirits high.

2020 Salon Technology Guide

See all the best salon technology options out there!

Profit-Driving Strategies for Spring and Summer

Client referral programs, retail incentives, working with assistants, and employee bonus programs--SALON TODAY recommends a list of stories that all aim to bring more profit to the bottom line.

Easy to Manage Referral Programs for Salons

Are your guests excited to spread the great news about your salon to everyone they know? When they do, are they being thanked? If your goal is to begin a program that is easy to manage, you’re in luck! In this article Salon Today Blogger Kati Whitledge shares how her staff at Be Inspired Salon captures guest referrals, how they thank them, and how they gift them for their advocacy.

Salon Today 200: Retention and Referral

On the 10th day of the 12 Days of the Salon Today 200, we celebrate the salons and spas that know a new client is silver, while a retained one is gold. These salons diligently developed programs to drive prebooking rates, referrals and retention.

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