Educational marketing informs clients as well as entertains them, and over time it builds trust so you are seen as your community's beauty experts. See how this form of marketing is also good customer service.
Barbers and beauty professionals like you are uniquely positioned to sense a client’s physical safety and well-being.
The global pandemic of COVID-19 has exposed the hidden pandemic of domestic violence, and beauty industry professionals are in a unique position to combat both of these public health emergencies.
In Mississippi, Lisa Cochran searches her database, selects clients with expertise in social distancing and safety protocols, invites them in for a soft opening and asks them to audit her policies and procedures.
A multi-service, consultative approach with each client helps Hair + Co. BKLYN boost their average ticket, as well as client retention. Owner Shannon King explains.
media brand
The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!
Already a member? Log In
