What to Expect at We Create, Wella Company's Free Virtual Event

We Create will be marked by 4 hours of shows, seminars, and intimate conversations with industry leaders, open and free for ALL hairdressers globally.
We Create will be marked by 4 hours of shows, seminars, and intimate conversations with industry leaders, open and free for ALL hairdressers globally.
In honor of Women’s History Month, Wella Company has released an insights report on the critical issues impacting women in professional beauty, including the pay gap, leadership and obstacles created by the pandemic.
Make your mark with other social media savvy hairdressers and content creators.
Young-Scrivner joins Wella from GODIVA Chocolatier where she served as CEO for the last three years.
With a calendar full of Instagram Lives and the new hashtag #AmplifyDiverseHair, the Wella family of brands is inviting the professional beauty community to help drive change.
This digital education event is intended to repair a damaged industry through education for all hairdressers about all hair textures.
Congrats to all these artists!
The event will raise money for two organizations Wella supports: the Professional Beauty Association's COVID-19 Relief Fund to aid in salon industry recovery efforts and The Loveland Foundation, an organization committed to showing up for communities of color in unique and powerful ways, with a particular focus on Black women and girls.
Coty and KKR signed a Memorandum of Understanding for KKR to acquire a majority stake in Coty’s Professional Beauty and Retail Hair Businesses at a contemplated enterprise value of $4.3 billion.
As a professional beauty company who has been dedicated to supporting the lifeblood of our industry, beauty professionals, for more than 140 years, Coty Professional Beauty is deeply committed to help pros during this challenging time of uncertainty.
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