SalonInteractive

Preserving the Professionalism of Beauty

With SalonInteractiver, retail is back in the hands of the salon professional and the entire industry benefits.

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The Financials of Retail

When accountants study an e-commerce system like SalonInteractive, they calculate the savings that go deeper than owners realize. Kopsa Otte's April McDaniel lists the benefits.

Keeping Retail Sales in the Professional Beauty Industry

The past decade has been a wild ride for professional beauty brands as big box stores, e-commerce, and drug and grocery stores have joined the mix. But now, SalonInteractive is re-routing professional products back to salons and beauty professionals.

Strategies for Building Trust and Traffic

Content is key when salons want to build a community and drive their marketing digitally.

How to Shop for Merchandising Inspiration

By studying the way successful retailers merchandise, salons can automatically increase their in-salon retail sales.

Salon Meets Today's Client Expectations for Convenience with New Technology Tools

From online appointment booking to e-commerce, new salon owners Anthony and Gloria Edge embrace technology tools that help them deliver on client demand for convenience, personalization and customization.

20 Proven Salon Marketing Ideas

SalonInteractive's Jim Bower is back with 20 easy and effective marketing ideas to get the work out about your salon and/or spa.

5 Tips for Avoiding Salon Owner Burnout

The average salon owner juggles a multitude of responsibilities at any one time, and for most, a serious burnout is just around the corner. SalonInteractive's Jim Bower walks you through the five signs of burnout and what you can do to avoid it.

Changing the Language of Retail

Selling retail doesn't come naturally, but SalonInteractive's Jim Bower offers some tips for making it easier.

How Technology Helps Janet St. Paul Market Smartly to her Clients

With Rosy Software and SalonInteractive, a salon finds a direct way to reach clients with her branded message, while a closed system for online retailing offers a data-protecting solution that keeps the professional in the equation.

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