STX

Opening a Salon and Building a Culture Amid a Pandemic

When Mark DeBolt and Ryan Trygstad opened their new Manhattan salon this spring, they hadn't factored in a pandemic. They wisely used the time when they couldn't open to alter their salon design to adapt to new protocols, build their communication strategy and grow their culture with their new team.

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A Year of Business Transformation for Metropolis Hair Fashions

Winning SALON TODAY's Total Salon Makeover initiated a year of change for Metropolis Hair Fashions in Knoxville, Tennessee. Read the salon's diary of transformation, and find out how the owner plans to keep change a constant now that the makeover is completed.

Three Tech Trends to Enhance the Client Experience in 2020

When you hear “technology,” what comes to mind? Computers? Apps? Gadgets?

How to Retail without Ever 'Selling' Anything

Getting retail product into a client's hands encourages her to experience it, which can ultimately lead to a purchase.

Buying Salon Software? Here’s What You Need to Know

Don't forget to consider these things before you go all in with your new salon software.

Operating Independently? Let Software Guide Your Business

The secret to keeping your clients happy in your chair and out of the salon!

Set Goals, See Growth

Setting goals and seeing them through is a challenge for most people. In fact, a whole industry of life coaches and business gurus make a living off teaching people how to set goals and take the actions to reach them.

Grow Your Business with Automated Marketing

Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.

Grow Your Business with Automated Marketing

Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.

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