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Olaplex

Olaplex Introduces Its 4-in-1 Moisture Mask

Olaplex's new back bar treatment is designed to moisturize and smooth hair while adding shine and body in just 10 minutes.

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Announcing the First-Ever Olaplex Pro Artists Awards

Olaplex, the brand that created the bond-building hair category, is launching its first-ever Olaplex Pro Artists Awards, celebrating the hair professionals who dedicate their careers to creating beautiful, healthy hair.

Olaplex Acquired by Global Investment Firm

Olaplex became a global sensation, paving the way for a completely new category of hair care called “bond-building.”

2019 Salons of the Year: Atelier

A stunning floral wall and a quartz-wrapped front desk help Atelier in Wellesley, Massachusetts, claim one of the 2019 Salons of Distinction in our Salons of the Year competition.

BREAKING NEWS: Beauty Industry Veteran Reuben Carranza Joins Olaplex as President

“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth," says Dean Christal, founder of Olaplex.

BREAKING NEWS: Beauty Industry Veteran Reuben Carranza Joins Olaplex as President

“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth," says Dean Christal, founder of Olaplex.

Olaplex Education Packs Rooms of 1,500 People with Guy Tang

The Olaplex World Tour featuring Guy Tang draws stylists from around the globe. In large venues throughout the world including the U.K., Sweden, Finland, Norway, Russia, Chile and Germany, the education experience has packed rooms with upwards of 1,500 people.

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