Leon Alexander is on a mission.In fact, Alexander, who holds a Ph.D. in behavioral psychology and is the founder and president of the salon design company Eurisko, is striving to elevate the thinking of the professional salon industry on how to ...
Whether you’re opening a new salon or spa experience in your community or updating your outdated look, it’s smart to research the latest furniture and equipment to hit the professional beauty market. Salon Today is jumping on your ...
Eurisko's Leon Alexander on the important role design will play in the near future.
We asked three industry experts, "What should salon owners stay on top of to keep their decor fresh, and how often should salons plan for a major renovation?"
Eurisko's Leon Alexander studies genius thinkers in an effort to help salon owners think more creatively.
Eurisko's Leon Alexander walks you through his latest retail makeover at Gene Juarez in Seattle, Washington.
Eurisko's Leon Alexander walks us through how the brain processes the retail experience through the five senses.
Eurisko's Leon Alexander is back with a blog that gives you a glimpse at the salon and the salon consumer of the future. Learn how you'll soon be educating, entertaining and sharing experiences with your clients....
In order for salons to compete with serious retailers, blogger Dr. Leon Alexander challenges salon owners to think creatively when it comes to education and to offer business education to service providers, or what he calls thinking to a higher order.
Eurisko's Leon Alexander returns to continue our journey into understanding the consumer's mind.
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