Topic: salon technology

Technology Sponsored by SoundClouds

Does Your Salon Technology Provide A Human Touch?

June 20, 2019

Functionality, integration, experience—no question these are all critical in a salon technology product. But the truth is, for many salon owners who didn’t grow up in a world of coding and don’t speak tech language, it’s the human connection that’s most important.

Will this client post a five-star review for her balayage service? The answer matters for many reasons!
Salon Management Sponsored by Phorest Salon Software

Are You Raking In 5-Star Reviews? If Not, Here’s How.

June 18, 2019

You drive by that new restaurant in town and wonder if you should give it a try. Your first step? Grabbing your phone and checking the place’s online reviews. If they’re good, you go ahead and make a reservation. If not, you probably pass. And guess what? This is exactly how prospective clients are assessing your salon.

Marketing Ideas
Marketing Ideas

Tips for Targeting Male Clients this Father's Day

Jeff Dickerson, CEO of DaySmart Software | June 12, 2019

Today's healthy salon businesses are growing their male clientele, and Father's Day is the perfect time to capture these clients while perfecting strategies for retaining them year-round. DaySmart's Jeff Dickerson offers a collection of helpful tips on grooming a robust male market.

Salon Management

Is Your Business a VHS or a Netflix?

Nina Kovner | July 1, 2015

Recently, I was watching a classic episode of Frasier, which first aired in 1995-1996, on Netflix. In it, Frasier was in a video store looking for a specific movie. Long story short, just as he was asking if the movie was in stock, a lady grabbed the movie. Yes, there was only one copy, of one movie, in one video store. It hit me. Wow, how far we have come. Or have we?

Salon Management

Looking Back, Looking Forward

Stacey Soble | July 1, 2015

To see how far you’ve come, sometimes it’s necessary to look back and study your history. As we were putting the finishing touches on this year’s annual technology issue, I decided it would be a good personal exercise to dive into the SALON TODAY archives and look at our first technology issue.

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