Today's healthy salon businesses are growing their male clientele, and Father's Day is the perfect time to capture these clients while perfecting strategies for retaining them year-round. DaySmart's Jeff Dickerson offers a collection of helpful tips on grooming a robust male market.
Before hitting the stage at the Data-Driven Salon Summit, Emory University’s Benn Konsynski, Ph.D., gives us a glimpse at the technological capabilities that are emerging and how that can impact salons.
SalonPro Equipment has released a new line of Professional Infrared Hair Color Processors with two different styles to choose from, as well as rolling base and wall mount versions of each style.
Recently, I was watching a classic episode of Frasier, which first aired in 1995-1996, on Netflix. In it, Frasier was in a video store looking for a specific movie. Long story short, just as he was asking if the movie was in stock, a lady grabbed the movie. Yes, there was only one copy, of one movie, in one video store. It hit me. Wow, how far we have come. Or have we?
To see how far you’ve come, sometimes it’s necessary to look back and study your history. As we were putting the finishing touches on this year’s annual technology issue, I decided it would be a good personal exercise to dive into the SALON TODAY archives and look at our first technology issue.
Sophisticated software, paging systems, call centers, communication via social networking—technology continues to shape the way salons do business. These ST honorees have embraced all kinds of advancements and proved that technology boosts the bottom line.
Each year as the SALON TODAY team studies thousands of pictures and essays that are submitted by the Salons of the Year competitors, we try to pin down the trends, and this year is no different. Typically, we report on things such as popular color schemes, innovations in lighting or materials and finishes that are on point.
Do you dread thinking of new ways to reinvent promotions and special occasions? How many times a year can you discount the same service, the same way, without your clients becoming accustomed to a “holiday promotion”? Fortunately, the abundance of springtime holidays and special occasions allows for a variety of fresh ways to delight your customers.
Did you know the IRS MANDATORY COMPLIANCE for the Affordable Care Act (Obamacare) is just around the corner? Salons with 50 + full time equivalent employees must provide a 1095 form to each employee by March 2, 2017. If you are a part owner in other businesses, these employees count too! Learn how to do this easily here.