When the lease ended on one of Atelier’s three locations, the owners decided to merge their team members into the other two locations. The salon hired Imaginal Marketing to design the eye-catching announcements in the form of a poster, a banner and an email announcement.
With two locations and 50 employees, one of Karie Bennett’s biggest challenges is communicating announcements to her staff.The owner of Atelier Salon and Studio in San Jose, California, regularly needs to let her staff know about new ...
With a live education event in progress when the superstorm hit, Arrojo Studio had to find shelter for 60 visiting Arrojo ambassadors, all while trying to fulfill product orders and communicate with salon clients without access to power.
After a successful 20-year styling career and several leadership roles at the Van Michael Salon in Atlanta, Georgia, Harry D. Wood felt that developing an educational program that helped stylists excel at their careers and enhance their income was his next entrepreneurial progression.
In this one-on-one interview, Hollywood’s favorite male grooming expert Diana Schmidtke offers the behind-the-scenes look at her job styling on the set; details her newest adventure with John Paul Mitchell Systems’ Mitch, and tells you what your male clients really think.
As any small business owner will agree, the changes that our economy has been through in the past few years have been challenging at best. Tightening our entrepreneurial belts has been an unfortunate fact of business life in order to weather the downturn. Some say things are turning around and we're on our way back up. Did we learn anything from the experience? Was there a silver lining?
The recent departure of Oprah Winfrey from network television after 25 years has left us with a gap in our DVRs, but the last few months were filled with exceptional "lasts," including a last makeover show that brought some of the top ...