Social media has made it easier for salons and stylists to connect quickly and directly with consumers, so is there still a need for a professional public relations person or firm? Katherine Rothman, CEO of KMR Communications, tells us why she thinks it's more important than ever.
Every community has its bright spots, but because we live there, we don't always notice them. Quint Studer says when we get intentional about finding and celebrating our "Easter eggs," we can change our whole attitude about where we live.
Need a little capital to grow your dream salon to the next level? Financing may be a powerful option, but it's important to understand what you're taking on and exactly what it will cost you. Meredith Wood, editor in chief and VP of marketing at Fundera, walks you through the ins and outs of financing.
Cy Wakeman, a leadership expert and best-selling author, will scrutinize the impact of drama in the workplace at the 2019 ISBN conference, helping the salon owners find strategies for eliminating drama and helping team members focus on what's important.
Are scalp treatments the new balayage? Are these luxurious and beneficial treatments the next salon service poised to explode and also go the distance? All indicators point to yes! Are you ready ride the scalp treatment wave and take advantage of the opportunity to meet the growing demand for these services?
From helping you figure out what is hazardous waste in your salon to offering you the steps for proper disposal, Wade Scheel, director of governmental affairs for Stericycle Environmental Solutions offers you the how-to with this blog.
Salon Owner, Entrepreneur and Podcaster Kati Whitledge is back with a blog that explores what a client is thinking when you are trying to sell them a new product or convince them of a style change, and how you can help shape their decision.
Uber and Lyft totally changed the future of the taxi industry--what are the disruptions ahead in the professional beauty and what should salon owners do to prepare? Scott Missad, president of ISBN and CEO of Gene Juarez Salons and Spas weighs in with this insightful blog.
Our most thought-provoking blogger--Eurisko's Dr. Leon Alexander--is back with an argument that an evolutionary leap in beauty is causing us to rethink our current salon model, and evolve to a more dynamic, adaptive world.