The World Health Organization's announcement about COVID-19 pandemic is raising many uncertainties and questions about the way business will now be conducted around the world. In the face of this unusual situation, companies often do not know what to do and how to communicate with customers, partners and even their own employees. The founder of the digital communication agency Blue Oceans PR share tips on how to manage this situation.
With cosmetology schools and the students they graduate on the decline and competition for talent ramping up, salon owners are finding it increasingly more challenging to recruit and retain talent. That perfect storm is encouraging many salons to get creative when it comes to connecting with emerging talent while solidifying the cultures that keep new hires on staff long term.
While salons are starting to see cancellations from cautious guests avoiding public places during the corona virus crisis, it's more important that ever to be extra vigilant about sanitation practices, while communicating to your clients the safety steps you're taking. SALON TODAY recently tapped Tamara Johnson Shealey, a beauty licensing and public health advocate, who shares some sage advice.
Using sensors to measure a client's personal hydration, moisture and pH levels, Face Haus estheticians perform customized facials, while sending data to product manufacturer Atolla, which delivers a personalized serum to the client's front door.
Getting employees to appreciate the importance of THE FUTURE with a 401K plan is the goal of Arik Efros, co-owner of the Eva Scrivo Salon. Efros outlines the importance of this perk and explains why many of the people in their NYC salon have already a nice bundle waiting for them upon retirement.
Anthony DeFranco of Anthony DeFranco Salon & Spa recently marked 30 years of business in the salon and spa sector in a unique way: giving back to the community that has supported him by honoring 10 inspirational women for the personal challenges they have overcome.
In the posh River North neighborhood of Chicago, salon owner Ursula Sienko sat down with MODERN SALON to showcase her unique approach to her thriving extension business.
Do you have a bright star on staff whom you think would make a perfect national educator? Ever wonder how pursuing an education tract would help them and your salon flourish? Kevin.Murphy's Kate Reid recently pontificated that idea and developed a list of ways becoming an educator has shaped her personally and professionally.
"Good stylists want to work at relevant high-end salons….and good customers flock to where the good talent is." Here's how this salon is staying relevant and showing area salons how to do the same.
In its fourth year, the Data-Driven Salon Summit creates a forum where attendees learn from the brightest salon owner and experts in professional beauty.
Scott Randolph fell in love with Mary Randolph when he met her in the salon he worked in as a shampoo boy, and the rest is history. With three salons under their leadership, Scott says he now is in the business of growing people. Explore his leadership style and his plans for the future.
