All of a sudden, owners are battling with providers who’ve gone independent, are riding the wave of unemployment, or have simply decided that being at home better suits their lifestyle. On top of that, because hair schools and testing sites have been closed, the usual pool of recent graduates has diminished.
The problem is so bad that salons are turning away clients due to insufficient staff. In fact, 90% of salon owners say that labor shortage is the biggest issue facing their business right now, and the problem is across the board:
Service providers are needed in 69% of salons
Front desk/support staff is needed in 24% of salons
88% of salon owners have altered their hiring practices
So how do salons, which offer terrific career opportunities, attract talent with staying-power in a post-pandemic world?
Know – your audience
Think – outside the box
Adapt – by changing the way you hire and train
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