Up-selling is a marketing tactic to encourage existing clients to spend more money in your salon or spa. It’s a great way to introduce your clients to additional services, add revenue to your business, and help take your bottom line to the next level. But what are some of the up-sell techniques, and how do you get your clientele on board?
Opportunities to up-sell are relative to the services your salon or spa offers. If, for example, your salon provides color services, you can easily suggest color to your haircut-only clients or add more color services to existing color clients. If your salon offers texture and smoothing services, your team should actively recommend these services to their clients. And, if your salon offers hair extensions, waxing, lashes, or spa services, now is the time to add cross-selling techniques.
To help you in your quest for more billable services, we’ve assembled the best up-selling techniques for your salon.
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