Kati Whitledge is an entrepreneur, speaker, author and podcaster. She opened Be Inspired Salon in 2010 in Madison, Wisconsin. Her passion for salon marketing and business grew tremendously and encouraged her launch of Meet Your Stylist , a matchmaking marketing tool used by salon owners throughout North America. She’s also the beloved host and founder of hhe Beyond The Technique podcast—where valuable education is provided on the vast topics of salon business. Kati’s mission is to equip salon owners and their teams with the most innovative business marketing strategies.