Close

Understanding Your Staffing Needs for Continued Growth

Stacey Soble | January 18, 2019 | 8:48 AM
Gordon Salon has four locations around Highland Park, IL.

As the owners of Gordon Salon with four locations around Highland Park, IL, Pamela and Anthony Gordon implemented strategies that put the right people on the right bus in the right seats.

“We carefully determined which location each stylist should be placed at to maximize their growth, intentionally placing both new and experienced stylists at locations where their productivity is strongest because it eliminates the possibility of one location compromising the growth of another,” Tony says. Furthermore, the couple determined which shifts are the most productive for pulling this off requires the understanding of a few fundamental concepts:

You must know your staff and clientele well enough to have an opinion about what they need in order to improve.
Understanding your salon’s numbers is crucial. Look at each stylist’s productivity rate to prove or disprove your original assumptions.
• If productivity on a particular shift is high, try adding hours to the day. If a particular stylist becomes overly busy, attempt to add another stylist until the space can’t handle additional staff.
• If you don’t have enough stylists to maintain productivity or productivity is greater than 75%, consider raising your prices. “In general, we try to remain above 75% booked, but no higher than 85%,” Pam says. “If productivity is less than 70%, we do additional marketing or reduce our staff on that day. If productivity is close to or above 80%, we look at adding staff to that day. We play this strategy by ear, as it changes every week depending on the time of the year, holidays, school breaks and other neighborhood events.”

Scheduling is an active and ever-moving target that must be managed daily. Keeping an eye on the salon’s staffing needs is one of the key ways we have been able to create substantial growth,” Tony adds.

More from Salon Management

Hair by Mary Ott, @maryh.ott
Hair Color Trends Sponsored by Salon Centric

All The Ways To Price Your Specialty Hair Color

May 30, 2019

By the hour, by the level, by the bowl. Those are just some of the ways stylists are setting their rates for specialty hair color. Specialty color is hard work so don’t sell yourself short. Specialty color is also creative, and here are some creative ways stylists are charging for their artistry!

Hair by Jack Martin, @jackmartincolorist
Hair Color Sponsored by Salon Centric

Gone Grey Strategies That Will Keep You In Business

May 30, 2019

Gone grey doesn’t have to mean gone for good. There are still plenty of ways to contribute to your grey clients’ ongoing upkeep. Here are strategies that will keep your grey clients looking chic…and keep your service and retail income looking healthy.

Tech Trends Sponsored by Vish

Are You Losing Money On Your Toning, Retouch Or Highlight Services?

May 16, 2019

The more you know, the more you save and the more money you make. That’s true of everything in your business. When you’re informed, you can make informed decisions. Knowing your numbers when it comes to hair color usage is particularly helpful because it’s so easy to over-use product and undercharge for services. Here’s how three salons, with the help of Vish software, http://www.getvish.com/demo/salontoday were able to analyze the data available at their fingertips to determine which services were losing money and which were producing healthy profits.

Salon owners, find out how to avoid credit card processing fees, track tips and invent hair salon tipping for your team.
Career Sponsored by Tippy

3 Important Financial Management “Tips” For Salon Owners

May 9, 2019

Are you dealing with credit card processing fees; tracking tips for taxes; even looking for ways to motivate your clients to tip your stylists well and often to supplement their incomes and keep them doing hair at your salon happily ever after? Tippy claims to reduce credit card processing fees for salon owners and increase tips for service professionals.

Team Building
Team Building

Top Tips for Recruiting Beauty School Students

Kati Whitledge | May 1, 2019

One of the best ways to grow your own team is to hire them right out of school and train them in your systems, but how do you get your salon in front of graduating students? Be Inspired's Kati Whitledge offers some key tips for networking with your local cosmetology schools.

Load More