Salon Business News

WELLA TREND VISION: "The Sound of Color" 2013 Trends Presented

Maggie Mulhern | October 28, 2012 | 8:42 AM

The 2013 Wella Trend Vision trends, themed "The Sound of Color", were presented earlier today at the Madrid Arena in Madrid, Spain.

These four videos represent the offerings presented to the 2000 salon professionals in attendance. Each team offered it's own interpretation of the trend:

FUSION by Dmitry Vinokurov

ECHO by Alexis Ferrer and Marcos Leonardo

ALLEGRA by Cyrill Brune

DECIBEL by Sassoon

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SALON TODAY RECOMMENDS: 3 Millennial Salon Owners Rockin' It & Are Front Desks a Thing of the Past?

Lauren Salapatek | July 6, 2018

Get a dose of educational articles that make you think, feel inspired and get motivated on improving your business on In this series, we look at five articles trending right now—from profiles on millennial owners who are "busting the millennial myth" and bringing their salon to new heights; to the evolution of the front desk; to how salon owners’ choose their salon’s names.

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