Close
Management Practices

2013 STAMP Merchandising Display Winner: Salon Roux

Stacey Soble | September 2, 2013 | 8:37 PM

California Surfer Girl
Salon Roux
Paso Robles, California
Owned by: Jacque Leonard

Salon Roux’s merchandising display to ‘kick off summer’ this season featured Bumble and bumble’s Surf Collection mixed with the salon’s summer boutique items, including printed tote bags, sea-inspired jewelry and beachy Pareo wraps. “We brought it all together with a Gordan Smith surfboard, seashells and fishnets,” says Leonard.  “The display is set front and center as guests walk in and it’s generated significant retail sales—we hit our goals within the first week of the launch.” As an added bonu s, laughs Leonard, the display inspires clients to book their bikini waxes.

  

More from Management Practices

Management Practices
Management Practices

Dos and Don’ts When Communicating with Upset Guests

July 31, 2018

They say the key to every great relationship is communication – and handling a guest complaint is no different. It’s not ideal to have to communicate with an upset guest, yet we’ve all been there and it’s likely we’ll be there again someday. Here are the dos and don’ts to keep in mind to help you successfully communicate with upset guests.

Management Practices @vanessapalstylist cutting a precision bob hairstyle. 
Management Practices

SALON TODAY RECOMMENDS: Strategies for In-Salon Education & Minimizing Stylist Turnover

Lauren Salapatek | May 4, 2018

What kind of continuing education do you have at your salon? Are you inspiring your employees to reach their full potential? This month Aveda Means Business covers topics from in-salon education to minimizing stylist turnover. Learn some ways on how to attract stylists who are passionate about the business and who will fit in with your salon’s culture.

Management Practices Sponsored by L'Oréal Professionnel

OWNER TO OWNER: The David Rios Salons’ Secrets to Providing 5-Star European Service for the Country’s Most Demanding Clients

May 2, 2018

Many of the country’s most brilliant, talented and powerful people live and work in the Georgetown neighborhood of Washington, D.C. They’re politicians, diplomats, attorneys. Also professors and students at the nation’s top universities. So, if you’re servicing these people in your salon, you had better be at the very top of your game.

Load More