Management Practices

Top Five Retail Items for Summer

Laurel Nelson | July 10, 2011 | 12:32 PM

Boost your summer retail dollars with these sizzling must-haves!
1. Sunscreens: It's a no-brainer. The skin care line you stock probably has a great sunscreen or sunblock. Make sure it's front and center for the next few months!

2. Hair accessories: Hats, headbands and ties pull newly styled hair away from sunscreen-slicked skin and secure from the wind. Stock them all in trendy styles and watch them fly off the shelves.

3. Sunglasses: You've just given a client a killer facial. The last thing you want is for her to go out squinting into the sun. Carry a few pairs of fashion-forward shades. People lose sunglasses all the time and are always looking to pick up and extra pair.

4. Protectors: More and more hair care manufacturers are adding sun-protecting products to their lines. Retail these special products to clients who spend the majority of their summer outside.

5. Special Shampoos: Carry a line of color-enhancing shampoos? Whether your client is a brunette looking to keep her shade rich and fight sun fading, or a brilliant summer blonde who wants to stay light, this is the perfect time of year to promote your line of special shampoos.

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Dos and Don’ts When Communicating with Upset Guests

July 31, 2018

They say the key to every great relationship is communication – and handling a guest complaint is no different. It’s not ideal to have to communicate with an upset guest, yet we’ve all been there and it’s likely we’ll be there again someday. Here are the dos and don’ts to keep in mind to help you successfully communicate with upset guests.

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SALON TODAY RECOMMENDS: Strategies for In-Salon Education & Minimizing Stylist Turnover

Lauren Salapatek | May 4, 2018

What kind of continuing education do you have at your salon? Are you inspiring your employees to reach their full potential? This month Aveda Means Business covers topics from in-salon education to minimizing stylist turnover. Learn some ways on how to attract stylists who are passionate about the business and who will fit in with your salon’s culture.

Management Practices Sponsored by L'Oréal Professionnel

OWNER TO OWNER: The David Rios Salons’ Secrets to Providing 5-Star European Service for the Country’s Most Demanding Clients

May 2, 2018

Many of the country’s most brilliant, talented and powerful people live and work in the Georgetown neighborhood of Washington, D.C. They’re politicians, diplomats, attorneys. Also professors and students at the nation’s top universities. So, if you’re servicing these people in your salon, you had better be at the very top of your game.

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