Olivia Garden's Ceramic + Ion Professional Hair Dryer is engineered with a powerful professional motor and advanced ion technology. This dryer delivers exceptionally fast drying and controlled styling.
Keranique has partnered with national nonprofit organization HairToStay as part of its mission to restore the confidence in women who experience hair loss. During October for Breast Cancer Awareness Month, Keranique will kick off a fundraiser that donates profits directly to HairToStay.
Illnesses like arthritis, lupus and Crohn's aren't always apparent to others, but can be crippling just the same. Butterfly Circus educator Ash Fortis raises awareness for Invisible Disabilities Week by sharing her struggle with Crohn's during an Instagram takeover for Ecoheads.
After years of planning, Cutting Loose Salon introduced a new VIP program that rewards guests for their loyalty. The program, which has three levels, starts every guest at the Circle Level. After a guest spends $150 in the salon, Cutting Loose sends them an automated email with a $15 gift card. When the client spends $400, the salon gifts them a $30 gift card.
In an effort to recruit passionate and authentic artists to join its team, Paris Parker worked with Imaginal Marketing to create a fast-paced video that captured the energy of Paris Parker and the passion of its stylists while creating a sense of welcoming.
At the 2018 HAIR+, salon professionals explore the services, products and medical approaches that help their clients have more hair.
When Penzone Salon + Spa opened its newest location in May 2018, it took the opportunity to completely reinvent the brand. Working with business consultant Venn Brand Group and the micro agency The Wonder Jam, the salon realigned its spa mantra to “We improve lives from the outside in.” This mantra supports the salon’s new holistic approach to beauty.
Ginger Bay is proud of its 27-year history within the St. Louis community and wanted its brand to reflect its longtime presence. To promote the rebrand, Imaginal Marketing incorporated the St. Louis Arch and local scenery into an illustration, using the tagline Share The Love—STL is the nickname for St. Louis as well as its airport code.
Beauty and Fashion Director, MODERN SALON
Editor in Chief, Salon Today
West Coast Beauty and Markets Editor
Owner - Minardi Salon
Owner - Evoke Brand Strategies
President of Eurisko
President - Group 3 Marketing
Founder - Crystal Focus Salon Coaching
Founder and CEO - Strategies
CEO - Shortcuts
CEO Hair & Co BKLYN