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Awards & Contests

STAMP 2017: Indira's Email Newsletter

by Stacey Soble | August 29, 2017

Visual Tiles
Indira
Chicago, IL
Owners: Mike and Tracey Nass

Indira’s Mike and Tracey Nass understand the importance of blogging when it comes to boosting SEO ranking and driving more traffic to a website, but they were struggling to connect their clients to their informational blogs.
They worked with Imaginal Marketing to design a monthly email newsletter using a ‘tiled’ approach.

Each newsletter has five visual tiles of information—one points to the monthly blog, while others lead to the referral program, highlight product launches and connect to a monthly new guest offer. “We send the email twice, changing up the subject line to increase our open rates and get maximum results,” Mike Nass says. “Our blog readership has increased steadily as a result, and so has our online referral program and overall web traffic.”

Will this client post a five-star review for her balayage service? The answer matters for many...

Are You Raking In 5-Star Reviews? If Not, Here’s How.

by Staff

You drive by that new restaurant in town and wonder if you should give it a try. Your first step? Grabbing your phone and checking the place’s online reviews. If they’re good, you go ahead and make a reservation. If not, you probably pass. And guess what? This is exactly how prospective clients are assessing your salon.

Find out why over 400,000 subscribers love our newsletters

2019 Salons of the Year: Totalee on the Alley

Awards & Contests

2019 Salons of the Year: Totalee on the Alley

by Stacey Soble

Step into the 1920s with this speakeasy-inspired salon. As clients arrive at Totalee on the Alley, a valet greets them and directs them to a semi-hidden steel door. What's on the other side, a luxurious and exclusive vibe, has earned Totalee a Salons of Distinction honor in the 2019 Salons of the Year.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

2019 Salons of the Year: Salon Ludic

Awards & Contests

2019 Salons of the Year: Salon Ludic

by Stacey Soble

The gray-marbled, high-shine concrete flooring that are balanced with the masculine touch of black took boxes give Salon Ludic an eclectic feel. A high-top table where clients can relax and recharge their phones serves as a centerpiece in the salon, which has earned a Salons of Distinction honor in the 2019 Salons of the Year.

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