Where it's at: Dennis’ Barber Salon/Hair Replacement Studio in Vacaville, California
Owner: Dennis Pecorella
Description: Safe, effective treatment uses a non-thermal laser to bathe the scalp in therapeutic red light which interacts with the body’s cellular metabolism to produce a fuller, thicker, healthier looking hair.
Price: $200 a month for two services per week; if clients buy three packages in advance, the fourth month of treatment is free.
Length of service: 30 minutes
Who performs it: Hair replacement tech
Products/tools needed: Salon laser
How it’s marketed: Website, with before and afters, local publications, word of mouth.
Average sold per month: 3-4 new clients.
For reprint and licensing requests for this article, Click here.