male clients

Why Male Clients are the Salon Industry’s Most Overlooked Asset

Boulevard's director of education supplies tips on tapping into a lucrative market you may be undervaluing.

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Is Male Grooming Booming?

A new study out of the United Kingdom shows younger males are more likely to take advantage of spa services. Find out what they want.

War Paint for Men Opens Men's Makeup Store in London

Visit the War Paint store and you’ll find more than makeup: A fresh trim from the mental health non-profit Lions Barber Collective, bespoke products made for your skin while you wait, an interactive virtual makeup conversation with Founder Danny Gray and much more.

Andis Launches Virtual Education to Connect Educators to Barbering and Grooming Pros

Despite the pandemic, barbers, stylists and pet groomers can now access interactive premium education from anywhere in the world.

Johnny B Juniors Supports the Great Work of ACEing Autism

ACEing Autism is a volunteer-driven nonprofit that helps autistic children, ages 5-18, develop motor skills and improve social interaction through weekly two-hour tennis lessons.

Johnny B Haircare Celebrates 25 Years of B-ing Really Good

In any industry, 25 years is an achievement but in the beauty business, where things move so quickly, Johnny B has seen sustained growth with no end in sight.

Life-Changing Haircuts: @themensgroomer Takes His Passion for Service and Style to the Streets

“I’m using what God gave me and what I learned early on in recovery to make great shapes and styles and to change someone’s life. That’s the power of a haircut.”

Sport Clips Haircuts Stylists Help Veterans Go Back to School

Sport Clips Haircuts’ stylists around the country will help kick off the annual “Help A Hero” scholarship campaign today as part of the company's mission to help service members and veterans take the next step toward civilian careers through education.

You Said/He Said: What You Believe Male Clients Think Versus What Men Actually Say About Themselves

By interviewing two distinct populations of people—professional stylists/barbers and male clients—the Priority Male Study revealed some interesting differences about how professionals believe men think or behave versus what men say about themselves.

5 Ways to Build Your Male Clientele

Men's groomer Patti Davenport, who nabbed American Crew's highest achievement for its educators, offers five tips for gaining guys.1. Request referrals. “Ask your female clients who they know, by saying ‘We have a new ...

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