“In this neck of the woods, we’ve found new clients often book their first appointments with our nail team,” says Labos. “Before their appointments are over they’ve grilled our nail techs on other services and who to see.”
At Akari, pedicures go beyond pampering. Under the direction of podiatric surgeon Dr. Christopher Toth, the manicurists on staff, led by Carole Fortin, senior nail technician, have gone through an advanced training program educating them on how to address multiple issues including psoriasis, plantar warts, ingrown nails, cysts, calluses and arthritis.
“Our nail techs collaborate with our doctor. They train together, discuss cases, refer and educate customers. Their work has not only expanded our brand, but elevated the entire department,” says Labos. Akari also offers laser treatment of nail fungus and Botox injections to reduce foot sweat and odor.
For those owners still nay-saying nails, the most often cited reason is staffing. At Michelle Bouse’s Beauty Boutique in Burbank, California, owner Bouse had envisioned having a manicurist on staff providing services during hair treatments or lash services. “But they don’t want to stay in the salon unless they are booked,” says Bouse. “For me as an owner, by sitting at the salon and talking to people, I know that they could be developing relationships with clients, letting people know what they offer, but this hasn’t been the case.”
Channer of Blueberry Moon says, “It’s been our goal to have two nail technicians but it’s extremely difficult to find competent nail technicians. We have one who is booked solid, with another who will be going through our training. Our services are all spa services and a client is going to spend an hour with their manicurist. I’m not comfortable until she is perfect.”