Salonrootz.com
Salon Rootz
Medina, Ohio
Owned by: Jen Tryon and Sheila Barco

Salon Rootz owners realized that its website needed to evolve as business expanded, so they launched a major redesign which concluded this past April. The new site continues to be easy-to-navigate, but adds a host of exciting new features, such as online booking, a wedding section, the ability to purchase gift cards directly, and easy connection to the salon’s Facebook, Twitter and YouTube feeds. “Our primary goal was to be a one-stop shop for clients,” says Tryon. “Image is everything to us, so the majority of the background photos reflect the staff’s work, and we feel the new site showcases the Salon Rootz difference.”