The Aveda Institute of Chicago, owned by Erik Knudsen, won the Edwin Neill II Full Potential Award. Also honored were three student winners: Maureen Horner, Sydney Malizia and Tyler Grupen.
|Creative genius Robert Lobetta takes the stage.|
THE LINE-UP: Best-selling author Daniel H. Pink delved into what drives top performance; Flip author Peter Sheahan showed attendees where to find opportunity where others can’t; generational expert Bruce Tulgan suggested strategies for managing Generation Y; creative guru Robert Lobetta walked through the steps of developing a personal brand; and top-rated speaker Tim Sanders showed attendees how to make a difference in a socially conscious world. Attendees had the chance to customize their Serious Business experience by choosing breakout sessions from other business and industry experts, including:Jeanine O’Neill-Blackwell, Karen Garrison and Earl Garrison; Miranda and Ryan Epp; Kathleen Turpel; Walter Claudio, Sylvia Lafair, David Sereda, Stacey Soble, William Edge, Rochelle Mucha and Brian Lee.
EXTRACURRICULAR ACTIVITIES: In a soundbyte moment, event organizer Carol Augusto and hosts Edwin Neill and Debra Neill-Baker welcomed attendees and invited them to join them in using their phones to text a $10 donation to the American Red Cross Haitian Relief Fund. For the game between the Saints and the Minneapolis Vikings, a giant football party offered big-screen viewing and stadium-style food with all proceeds donated to Haiti’s earthquake victims.
SOUNDBYTE: “How creative a person feels when working on a project is the strongest motivation,” said Daniel H. Pink.