Building Your Business Through Social Networking (Orion Hand, JPMS Director of Web Marketing, and Wayne Mattison, Regional Sales Director) were much in demand. They demystified social media and offered immediate action steps for salons to up their social media presence.
John Harms shared the latest from his salon software, Harms Millennium, and how it leads to success.
The Retail Doctor, Bob Phibbs taught tools and tips to merchandise and increase take home including this: At the end of every service, ask a guest to take their every-present smart phone and video record their stylist talking about the products, tools and techniques used to achieve their new style.
Advanced ColorCutting, the system trademarked by dynamic duo Linda Yodice and Scott Cole, was a jam-packed class.
Takashi Kitamura,Paul Mitchell Platform Artist, taught a class entitled "Tingle with Takashi" that featured the Tea Tree Line and his signature precision cutting and sexy, natural styling.
THE WHITE PARTY: Everyone turned out in their most dazzling white ensembles for a party that celebrated the comraderie that comes with being part of the Paul Mitchell tribe.
MORE IMAGES, RECAP AND DETAILS FROM THE GATHERING TO COME.
WATCH REPLAYS OF THE ON-STAGE PRESENTATIONS HERE: