Sport Clips Feels the Freeze for Charity

By Anne Moratto | 08/18/2014 9:07:00 AM

 

The new face of fundraising is cold. What is called the"Ice Bucket/Cold Water Challenge" has been embraced by a group of North Texas Sport Clips Haircuts team members who are dumping a freezing cold bucket of ice water on their heads to raise money for the Wayne McGlone Memorial Relief Fund.

The fund was established in 2012 in memory of a much-respected Sport Clips Area Developer. Keli Rasor, a Sport Clips Coach,  is credited with kicking-off the challenge among Dallas-area stylists, managers, coaches and franchisees. They got together this summer to add to the fund by challenging others within the Sport Clips team to get frigid and donate $10 or forgo the freeze and pay $50. 

www.sportclips.com

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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