Personal Care Products Council Names New EVP of Communications

By Anne Moratto | 01/06/2014 3:24:00 PM

 

Lisa Powers

The Personal Care Products Council announced today that it has promoted Lisa Powers to Executive Vice President for Public Affairs and Communications, the organization’s top communications position.

 “For the past eight years, Lisa has been a tireless advocate for our member companies, their commitment to safety, quality and innovation, and the consumers who trust and use our products every day,” said Lezlee Westine, the Council’s President and CEO. “This promotion reflects Lisa’s exceptional background in developing strategic public information initiatives, both nationally and globally, on a variety of issues facing our industry.”

 Powers oversees the development and execution of strategic communications and public affairs programs including media relations, issues management and the integration of communications with the needs of the Council’s more than 600 member companies, which manufacture and distribute the majority of cosmetic and personal care products sold in the U.S. Powers joined the organization in 2006 as Vice President, Communications and Public Affairs and was promoted to Senior Vice President in 2012.

 Before joining the Council, Powers worked at the Mercury Group where she was responsible for a full spectrum of services from business development and client acquisition, to communications strategy, branding and marketing campaigns, to website and publications management. During that time, Powers developed and executed successful communications campaigns on behalf of the agency’s key clients which included Fortune 500 companies, advocacy and trade associations, political candidates and celebrities.

 Powers has served in top communications and public affairs positions throughout her career and has worked with hundreds of national and international news outlets.

 For more information on cosmetic and personal care products, please visit www.CosmeticsInfo.org.

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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