Here's what the 7 modules cover:
Module 1: An introduction. Why cross-sell products and services. What’s in it for me?
Module 2: Communication skills, including cross-generational conversations, positive word choices etc. The SALESolution™ Process: Start, Ask, Listen, Educate, Secure!
Module 3: Start the conversation. Staff learns how to start a conversation to engage the client in a conversation about themselves.
Module 4: Ask questions. Staff learns how to ask types of questions that gather useful information about the client’s interests, needs, lifestyles, beauty concerns etc.
Module 5: Listen actively. Staff learns how to hear and correctly interpret what clients say by acknowledging them, which also builds a connection and rapport.
Module 6: Educate. Staff learns how to suggest, position and endorse products and services so that that clients become open to something that is new or different for them..
Module 7: Secure a “yes” or a next step. And, staff learns how to turn around an initial ‘no thank you’ into a “yes”
What happens when staff opens up a module? They will see slides with key points on each, and an audio voice that elaborates on the key points. On the left side of the screen is an outline that lists the key points covered in the module, and also a tab that when clicked includes the text of what the voice is saying. The course contains many interactive exercises, and video examples as well.
How much is it? And, how do I get it? The course is easy to license from the www.McCliveLG-online website. An owner, or a staff member, can license the course with a credit card. Owners, licensing the course for 6+ individuals receive discounts between 10 – 20%. A single license costs just $175, and an individual can access each module 4 times over the course of a year. So, for the cost of one or two haircuts, or services, each staff member who takes the course should be able to generate a 25% increase in revenues to the salon and/or themselves
What’s different from taking a course like this in a classroom with an instructor?
It is not product specific; rather, it addresses all/any of the products and services your staff could offer your clients.
Staff can complete a module quickly during a break at work, or in their off-time at home. This means that they do not have to take time off from work to take the course!
Staff can repeat the course whenever they like, up to 4 times during the year, as a refresher.