2 to 10 is launching its inaugural annual Leadership Conference May 5-6, 2013 in Chicago, at the Westin Michigan Ave. There will be two days of education, inspiration and peer dialogues with a focus on turning ideas into action. Participants will connect with peers as a confidential and dynamic community to learn new solutions to today’s most pressing business challenges.
During the conference, industry leaders will share what drives their success. Expert panels will discuss next practices in the areas of finance, operations, education and marketing. Finally, the results for the 2013 Annual Study will be unveiled at the Conference. We are excited about this event, our amazing roster of committed members, and the knowledge they will share.You must be a 2 to 10 member to attend.
The 2 to 10 Project offered a limited number of carefully vetted sponsors to serve as champions for its growing membership, research and educational events. Thanks to the following sponsors for their financial and other support: Qnity, DemandForce, Professional Beauty Association, Neill Technologies, Chase Paymenttech, Salon Booker and Nuun.
Data from the 2 to 10 Financial Benchmarks Study (Released in 2012):
Results were tabulated by quartile, ranking performance in 15 different 'find the money' categories. Below are a few of the metrics from 2 to 10 salons performing in the top quartile:
4.8% front desk payroll expense
$76,624 revenue per employee
$341 revenue per foot
1.5% merchant fees
$3,277,409 revenue per location
39.3% service payroll (% of service revenues, payroll taxes and benefits excluded)
These numbers were tabulated in April 2012 using 2011 financial statement. The 2013 2 to 10 Study and Member P&L Scorecards will be shared with 2 to 10 members at the May 5-6 Leadership Conference in Chicago, Illinois. Nine months later (March 2014) they will be shared with the general public. Individual business data is strictly confidential and 2 to 10 only shares aggregate, anonymous data in its published findings.
The 2 to 10 Study is being led by Barry Matthews, a 30+ year financial professional and 12-year CFO of Gene Juarez Salons and Spas.
The 2 to 10 Project pledge continues to be that this is an organization of the best, for the best. And that confidentiality and the protection of trade secrets be paramount. We have also pledged that 2 to 10 will get better each year and that positive changes will come based on the input and requests of participants.
Membership in the 2to10 Project is reserved for multi-location market leaders that set the bar for industry excellence and innovation. To be considered as a 2 to 10 Member, please contact Tom Kuhn directly at firstname.lastname@example.org.