OWNER: Valorie Reavis
Linkup Marketing helps salons promote their businesses online with social media strategy and management, search engine marketing, and blogging services. Our services are aimed at helping you leverage online marketing opportunities to acquire new clients and build long-lasting relationships with existing clients.
WHY WE’RE DIFFERENT: We focus exclusively on the hair and beauty industry with years of experience working with salons. Linkup was created to help salons bring all their marketing activities together in one seamless, manageable program and we work hand-in-hand with our clients to demonstrate a real return on investment in everything we do.
HOW WE WORK: No business has the same time, resources or money, so we create custom packages for each client to match what they can realistically focus on and what will bring them the best results for their unique goals. For some clients, this means onsite assistance and training and for others we work online and over-the-phone when it’s convenient for them.
CATCH US AT: Our website linkupmarketing.com where we provide free education and marketing training and follow us on our social media pages. Facebook (facebook.com/ linkup) and Twitter (@linkupmarketing) to make sure you don’t miss any important salon marketing tips.
OUR ADVICE: Everything you do is social. Start thinking of every moment in terms of how you can make this interesting for your community and engage them in what you are doing every day. From snapping a quick photo to capturing a stylist on video while they show a client how to do the perfect blow-dry to even get your clients’ opinion on what celeb needs to lay off the hair color mood swings.
PROFIT TIP: Keeping clients is always cheaper than finding new ones, so your overall business strategy should incorporate retention and loyalty strategies that start from the moment you get a new booking through the entire lifespan of each client.