By Lauren Salapatek | Updated: 01/10/2013 3:13:00 PM
We asked these experts how you can better showcase your work as a stylist or colorist. See responses from Keratin Complex's Deb Gavin, Goldwell's Patrick McIvor and Farouk's Joe Anthony Pena.
By Lauren Salapatek | Updated: 01/02/2013 4:31:00 PM
What advice would you give to improve a salon’s promotion planning strategy? What salon promotions are most effective in driving client traffic? How does an online strategy drive client traffic? What can stylists do to better promote their services?
By Lauren Salapatek | Updated: 12/18/2012 10:25:00 AM
If you want to know where your most wide open market is, who are ready and willing to invest in hair care, look no further than male clients. Make a 2013 New Year's Resolution to gain more male clients!
By Lauren Salapatek | Updated: 12/12/2012 2:26:00 PM
The Mario Tricoci Salon & Day Spa at the Westfield Old Orchard Mall re-opened its doors Tuesday. Not only is the location a prime spot for mall-goers looking for beauty services, the salon itself is completely updated with a newly enhanced spa with larger waiting and retail areas, new manicure/pedicure stations, improved lighting (plus lots of natural lighting) and an aesthetic feel throughout.
See videos from Mario Tricoci, Larry Silvestri and two new Tricoci beauty professionals.
By Stacey Soble | Updated: 12/06/2012 9:59:00 PM
In a preview of its 10th annual Trends Report, SpaFinder Wellness lists the top 10 trends to impact the spa and wellness industry and shape consumer experiences in 2013.