Salon Business Strategies

Grow your beauty business with salon business strategies from Salon Today.


 

Ask the Experts: Showcasing Your Work

By Lauren Salapatek | Updated: 01/10/2013 3:13:00 PM
We asked these experts how you can better showcase your work as a stylist or colorist. See responses from Keratin Complex's Deb Gavin, Goldwell's Patrick McIvor and Farouk's Joe Anthony Pena.
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Ask the Experts: Planning Ahead

By Lauren Salapatek | Updated: 01/02/2013 4:31:00 PM
What advice would you give to improve a salon’s promotion planning strategy? What salon promotions are most effective in driving client traffic? How does an online strategy drive client traffic? What can stylists do to better promote their services?
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Tips For Growing a Male Clientele in The Beauty Industry

By Lauren Salapatek | Updated: 12/18/2012 10:25:00 AM
If you want to know where your most wide open market is, who are ready and willing to invest in hair care, look no further than male clients. Make a 2013 New Year's Resolution to gain more male clients!
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100k POST WINNERS: The most profitable part of my business____...

By Alison Shipley | Updated: 12/13/2012 12:19:00 PM
MODERN Facebook fans share the most profitable areas of business.
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Mario Tricoci Salon in Old Orchard Mall Re-opens With New Design

By Lauren Salapatek | Updated: 12/12/2012 2:26:00 PM
The Mario Tricoci Salon & Day Spa at the Westfield Old Orchard Mall re-opened its doors Tuesday. Not only is the location a prime spot for mall-goers looking for beauty services, the salon itself is completely updated with a newly enhanced spa with larger waiting and retail areas, new manicure/pedicure stations, improved lighting (plus lots of natural lighting) and an aesthetic feel throughout. See videos from Mario Tricoci, Larry Silvestri and two new Tricoci beauty professionals.
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Top 10 Wellness and Spa Trends for 2013

By Stacey Soble | Updated: 12/06/2012 9:59:00 PM
In a preview of its 10th annual Trends Report, SpaFinder Wellness lists the top 10 trends to impact the spa and wellness industry and shape consumer experiences in 2013.
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