Retail + Merchandising

Learn how to merchandise your salon products. Help your retail numbers grow with these tips from Salon Today.


Make Your Arrangements for ISSE Long Beach 2013!

By Lauren Salapatek | Updated: 01/22/2013 11:51:00 AM
It’s almost go-time for the West Coast’s total beauty event, the International Salon & Spa Expo (ISSE) Long Beach show, January 26 - 28 2013, at the Long Beach Convention Center in Long Beach, CA. If you haven’t made your arrangements, now is the time! To help make your ISSE Long Beach show experience the best possible, here are a few tips to help maximize your time and enjoyment. Also, be sure to stop by the MODERN Booth #1708.
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Serious Business: Don't Worry, Be Happy

By Stacey Soble | Updated: 01/22/2013 9:15:00 AM
At Serious Business 2013, Shawn Achor, author of The Happiness Advantage, tells audiences the benefits of bringing optimism into their lives, but then also shows them how to do it.
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2013 Salon Today 200

By Stacey Soble | Updated: 01/17/2013 2:48:00 PM
AS THE OWNER of a thriving business, the leader of your team, and a player in a vibrant industry, you need to shake things up from time to time. It re-energizes your business, draws attention from your community and keeps your staff on their toes.
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The 2013 SALON TODAY 200: Retail & Merchandising

By Stacey Soble | Updated: 01/17/2013 2:43:00 PM
Profiling the 2013 SALON TODAY 200 honorees in the category of Retail & Merchandising.
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The 2013 SALON TODAY 200: Growth

By Stacey Soble | Updated: 01/17/2013 2:43:00 PM
Profiling the 2013 SALON TODAY 200 honorees in the category of Growth.
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STATION BREAK: Joseph Cartegena's Genacelli Gem

By Lauren Salapatek | Updated: 01/03/2013 1:18:00 PM
From musician to award-winning stylist and platform artist, Joseph Cartegena’s transition was meant to be. "I had the calling to be a hairdresser," says Cartegena. "I created and cut the hair of all my band members. In that I found my calling." Now, after 26 years in the beauty industry, Cartegena oversees everything on the salon floor as Director Stylist and President of Genacelli Salon and Day Spa. As the newly elected President of Cosmetologists Chicago Board of Directors, Cartegena takes a hands-on roll in Chicago's America's Beauty Show.
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