A Solution to Your Marketing Problems

By Lauren Salapatek | 05/10/2012 4:35:00 PM

 

Millennium Software has announced their integration with the Constant Contract suite of online marketing tools. This integration will provide scheduled e-mail blasts, customizable templates, statistics and a new way of marketing to new and existing guests.

“The Constant Contact integration makes our already powerful marketing engine even better,” says Millennium Marketing Manager, Jennifer Martinelli. “Our clients can already filter the Millennium database to generate a very targeted marketing list. The new integration will allow clients the ability to design e-mail with the use of several templates provided by Constant Contract.”

Martinelli says that what makes Millennium and Constant Contract such a powerful team is the ability to automate e-mail blasts in Millennium. “A salon can set up a list query in Millennium–for instance a weekly welcome letter-and automate it to send to all new clients at the end of every week. Millennium will query new clients at the end of every week and leverage Constant Contacts e-mail templates to send the e-mail blast—automatically. You can literally set it up once and watch it go.”

For more information visit harms-software.com.

 

 

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ABOUT THE AUTHOR: Lauren Salapatek

Lauren Salapatek LAUREN SALAPATEK, ASSOCIATE EDITOR FOR MODERN SALON/SALON TODAY/FIRST CHAIR

Since January 2010, Lauren has worked at Modern Salon Media covering salon style, product and beauty trends, business editorial and more for both print and online content.

For MODERN SALON magazine, she compiles the Style Watch, Priority Male, Proview, Ask the Experts, Product Spotlight, Modern Salon Learning and Goods. For MODERNSALON.COM, Lauren handles posting blogs and articles, the Products section, and she frequently writes product reviews.

For SALON TODAY, she generates most of the Check In section: Service Spotlight, Action Graph, Marketing and Products. Lauren also generates content targeted at a student audience for FIRST CHAIR. Check out her blog and photography at: modernsalon.com/blogs/editors/lauren-salapatek.

 


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