A Solution to Your Marketing Problems

By Lauren Salapatek | 05/10/2012 4:35:00 PM

 

Millennium Software has announced their integration with the Constant Contract suite of online marketing tools. This integration will provide scheduled e-mail blasts, customizable templates, statistics and a new way of marketing to new and existing guests.

“The Constant Contact integration makes our already powerful marketing engine even better,” says Millennium Marketing Manager, Jennifer Martinelli. “Our clients can already filter the Millennium database to generate a very targeted marketing list. The new integration will allow clients the ability to design e-mail with the use of several templates provided by Constant Contract.”

Martinelli says that what makes Millennium and Constant Contract such a powerful team is the ability to automate e-mail blasts in Millennium. “A salon can set up a list query in Millennium–for instance a weekly welcome letter-and automate it to send to all new clients at the end of every week. Millennium will query new clients at the end of every week and leverage Constant Contacts e-mail templates to send the e-mail blast—automatically. You can literally set it up once and watch it go.”

For more information visit harms-software.com.

 

 

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ABOUT THE AUTHOR: Lauren Salapatek

Lauren Salapatek Lauren Salapatek, Web Editor for Modern Salon | Salon Today | First Chair.

(Previous positions: Associate Editor/E-Newsletter Content Production Manager)

Since January 2010, Lauren has worked for Modern Salon Media covering salon style, product and beauty trends, and business editorial for both print and online content. As of October 2013, Lauren’s role changed to Web Editor—now she manages all online editorial content for modernsalon.com, salontoday.com and firstchair.com. As part of her responsibilities, she creates, edits, organizes and curates content for all Modern Salon Media’s websites; manages the creation and production of all Salon e-newsletters; promotes Modern Salon Media’s digital content via several social media accounts (Facebook, Twitter, Pinterest); and maintains an editorial calendar to keep all Modern Salon Media’s websites timely and current.

You can find Lauren on Google+ or e-mail her at lsalapatek@modernsalon.com.

 


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