Marketing, PR + Philanthropy

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Digital Director: Marcus Jackson at Salon Greco

By Stacey Soble | Updated: 06/30/2014 5:47:00 PM
Phil Fennell places an ad on Craig's List and finds a great marketing student to serve as the digital director of Salon Greco.
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Digital Directors: Sam Charboneau and Robyn Healy

By Stacey Soble | Updated: 06/28/2014 6:51:00 PM
At Schardein's in Oklahoma City, Steve Schardein meets his salon's digital needs with an in-house digital director and an outside digital consultant.
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Digital Director: Rachel Speed at Intrigue Salon

By Stacey Soble | Updated: 06/27/2014 11:14:00 PM
Jeff South seeks a graphic designer for Intrigue, his salon by day, education mecca by night--and finds one in Rachel Speed.
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Digital Director: Andrew Arrojo

By Stacey Soble | Updated: 06/27/2014 10:39:00 PM
In 2005, Nick Arrojo lured his brother Andrew Arrojo across the pond to help him manage the Arrojo brand -- that decision eventually led to Andrew becoming Arrojo Studio's digital director.
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Everything In One Place! Facebook Makes Another Change

By Kelly Ehlers | Updated: 06/24/2014 9:09:00 AM
You’ve heard me say it before, and I’ll say it again… from Mom and Pop shops to Fortune 500 companies – your business NEEDS to be on Facebook. The mac-daddy of social media has been rolling out some major changes and if you’re a salon with multiple locations, you’re going to want to pay attention to the latest!
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#Hashtag Etiquette

By Kelly Ehlers | Updated: 06/18/2014 9:09:00 PM
#Hashtags can play an integral role for brands connecting with audiences. However, it’s important to know and understand the correct use of a hashtag for your business, otherwise things can get #outofcontrol! Here are a few simple #hashtag faux pas to avoid.
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