Marketing, PR + Philanthropy

Get training tips on salon marketing, public relations and philanthropy.


 

#Hashtag Etiquette

By Kelly Ehlers | Updated: 06/18/2014 9:09:00 PM
#Hashtags can play an integral role for brands connecting with audiences. However, it’s important to know and understand the correct use of a hashtag for your business, otherwise things can get #outofcontrol! Here are a few simple #hashtag faux pas to avoid.
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PERSPECTIVES: Keeping Décor Fresh and Planning Renovations

By Lauren Quick | Updated: 06/05/2014 11:59:00 AM
We asked three industry experts, "What should salon owners stay on top of to keep their decor fresh, and how often should salons plan for a major renovation?"
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A Little Change Goes a Long Way

By Kelly Ehlers | Updated: 05/29/2014 4:48:00 PM
Facebook is at it again! They unveiled a new layout for pages that are not only newer, but also streamlined.
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An Audience Just For You!

By Kelly Ehlers | Updated: 05/21/2014 11:46:00 AM
Facebook’s new Custom Audience feature - suddenly your finely articulated advertisements are reaching the people that actually want to see them!
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It’s Twitter Time

By Kelly Ehlers | Updated: 05/14/2014 8:27:00 AM
Twitter has been running the road lately, making changes left and right and dominating the social space. It can be hard to keep up! I’ve been asked why salons should stay up-to-date with the flighty bird, so let me tell you the secret – it helps build your relationships.
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Justice and Soul Foundation Exceeds Goal at Fund-raising Event

By Stacey Soble | Updated: 05/12/2014 11:20:00 PM
Seven Seattle-area salons and a school unite for a fund-raising fashion show for Justice and Soul, a non-profit organization focused on eliminating the sexual exploitation of young women and children.
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