Marketing, PR + Philanthropy

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Digital Director: Andrew Arrojo

By Stacey Soble | Updated: 06/27/2014 10:39:00 PM
In 2005, Nick Arrojo lured his brother Andrew Arrojo across the pond to help him manage the Arrojo brand -- that decision eventually led to Andrew becoming Arrojo Studio's digital director.
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Everything In One Place! Facebook Makes Another Change

By Kelly Ehlers | Updated: 06/24/2014 9:09:00 AM
You’ve heard me say it before, and I’ll say it again… from Mom and Pop shops to Fortune 500 companies – your business NEEDS to be on Facebook. The mac-daddy of social media has been rolling out some major changes and if you’re a salon with multiple locations, you’re going to want to pay attention to the latest!
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#Hashtag Etiquette

By Kelly Ehlers | Updated: 06/18/2014 9:09:00 PM
#Hashtags can play an integral role for brands connecting with audiences. However, it’s important to know and understand the correct use of a hashtag for your business, otherwise things can get #outofcontrol! Here are a few simple #hashtag faux pas to avoid.
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PERSPECTIVES: Keeping Décor Fresh and Planning Renovations

By Lauren Quick | Updated: 06/05/2014 11:59:00 AM
We asked three industry experts, "What should salon owners stay on top of to keep their decor fresh, and how often should salons plan for a major renovation?"
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A Little Change Goes a Long Way

By Kelly Ehlers | Updated: 05/29/2014 4:48:00 PM
Facebook is at it again! They unveiled a new layout for pages that are not only newer, but also streamlined.
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An Audience Just For You!

By Kelly Ehlers | Updated: 05/21/2014 11:46:00 AM
Facebook’s new Custom Audience feature - suddenly your finely articulated advertisements are reaching the people that actually want to see them!
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