Internal Environmental Strategies of 5 Companies

By Alison Alhamed | 03/31/2009 1:57:00 PM


A quick glance at the internal environmental strategies of five beauty companies.

We hear from Eric Schwartz, COO and General Counsel, OPI; Jill Kohler, President, Kohler Academy; Jim Davis, VP Marketing, FHI Heat; Steve Goddard, CEO, Pravana; and Van Stamey, Founder and CEO, Thermafuse.

Does your company recycle?

Eric: We recycle waste material made in the manufacturing process—our strategy is to minimize all solid waste and to recycle or recover the energy whenever possible.
Jill: We recycle in our student break room and our staff break room.
Jim: Yes, we recycle. And, when appliances are returned, we repair them and send to local homeless shelters and charitable organizations.
Steve: Yes, Pravana recycles.
Van: We recycle the drums and barrels we receive chemicals in and all corrugates. Oils from gearboxes and motors are recycled, too.

Is your business paperless?

Eric: Not 100 percent, but we’re increasingly trying to limit our paper use.
Jill: We’re paperless on many tasks, such as student evaluations
of educators.
Jim: We have an extensive computer system allowing us to do about 80 percent of paperwork online; only essential documents are printed.
Steve: No, but we use both sides of the paper when printing.
Van: We’re not completely paperless, but we use both sides of paper when printing.

What is the most important green strategy your business implemented in the past year?

Eric: Our paperless system for picking and packing products match other efforts we’ve made to move toward electronic data interchange and eliminating paper invoices.
Jill: Talking about our environmental footprints—how what we consume can help or hurt the planet. Our awareness causes change in our school, families and communities.
Jim: By reducing the time it takes to style hair, we save loads of energy. Our tools use 30 percent less power than professional brands and 50 percent less than consumer.
Steve: Upgrading the heating and air conditioning to a programmable thermostat. We use a tankless water heater and switched to cornstarch peanuts in shipping.
Van: We upgraded our boiler system so we don’t use a constant flow of gas to keep the boiler running for hot water.

Does your business use energy-efficient lighting?

Eric: Yes.
Jill: We invested more than $25,000 in energy-efficient lighting. We even received a cash rebate from our electric company.
Jim: All of our fluorescent bulbs are energy-efficient throughout our corporate headquarters.
Steve: We replaced all lighting with energy-saving fluorescent lights and installed motion sensors to turn the lights off when no one is in the room.
Van: Yes, we went through the office, lab and factory and replaced all light bulbs.




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ABOUT THE AUTHOR: Alison Alhamed

Alison Alhamed, Editor in Chief of Modern Salon Magazine | Editor of First Chair

Since July 2008, Alison has worked across all brands under the MODERN SALON Media umbrella, including MODERN SALON, SALON TODAY, FIRST CHAIR and MODERN SALON TV. Alison’s passion for the beauty industry grew even deeper after she enrolled in beauty school, working as an editor by day and a student by night. Alison earned her cosmetology degree from Pivot Point International in Bloomingdale, Illinois, in May 2011.

You can find Alison on Google+ or e-mail her at


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