Crystal Focus Salon Coaching
crystalfocus.com | 877-378-8212 or 248-613-7009 | firstname.lastname@example.org
Owner: Kristi Valenzuela
Crystal Focus specializes in helping salon owners discover their true profit potential by introducing goals and rewards for the front desk team. Areas of focus are pre-booking, retail, additional services, gift cards and referrals.
Why we’re different: We offer customized, private, in-salon front desk training designed to uniquely incorporate your salon brand, current systems, and future growth potential.
How we work: The Front Desk Doctor Workshop, a full-day workshop, is available in multiple cities across the country for $150 per person. Full-day customized in-salon workshop available: full-day fee starts at $2,000. Phone coaching available for $200 an hour or by package. Additional Front Desk Training Success products include manuals, audios, videos and individual tracking materials.
Catch us at: Redken Symposium: Las Vegas, Jan. 15-17; Insider Event: Grand Rapids, MI, Feb. 27-28; The Front Desk Doctor Workshop: Grand Rapids, MI, April 11; Insider Event: Carmel, IN; May 1-2; Premiere Show: Orlando, FL, June 4-5; The Front Desk Doctor Workshop: Roanoke, VA, July 31-Aug. 1; The Front Desk Doctor Workshop: Indianapolis, IN, Sept. 26; Insider Event: Perrysburg, OH, Sept. 11-12; Ocean City Show: Ocean City, MD, Sept. 18- 19; GROW: Columbus, OH, Oct. 2; GROW: Novi, MI, Oct. 3.
Our advice: “Create an organized and time-lined plan of action for new principles of success—don’t try to implement everything that a consultant has shared with you at once.”
2011 wisdom: “Keep your eye on what the big stores are doing to market to new business and to retain business; such as gift with purchase, voucher for your next visit, loyalty programs, etc.”