SALON TODAY: What would you do differently if you entered again?
Pacitto: What we do works quite well for us, there is genuine respect for each other and each year the process is more effective and efficient.
SALON TODAY: What do you think set you apart from the others in your category, making you the winner?
Pacitto: We are blessed with so many talented people at Pure and with so many in-house members—we are together constantly, so we are on the same wavelength creatively all year round.
SALON TODAY: How important is the dynamic on the team? Did personalities ever clash? Were disagreements productive in the end?
Pacitto: I really believe that when creative minds get together there is bound to be friction, then sparks, and in the end there is fire and light!
SALON TODAY: What advice would you give to a salon team that’s considering entering this category? Was it a good team-building process?
Pacitto: Daniel and I have been competing forever and we truly believe in how it transforms an ordinary hairstylist into an extraordinary one. Working together as a team creates bonds that last a lifetime. Just do it: Regardless of the outcome, you will gain from the experience.
SALON TODAY: Finally, how did the experience help you in your every day work at the salon?
Pacitto: When you carry a title like NAHA Salon of the Year you have just raised the bar to the highest level and expectations are very high. So when a client sits in your chair, you better deliver the best work and service ever. The results are astonishing.
Interview conducted and story written by Laurel Nelson, contributing editor for SALON TODAY.